Yesterday, teen entrepreneur, Sahil Lavingia launched his latest venture, Gumroad. Gumroad aims to make the sharing of digital content dead simple, by using links that allow buyers to enter their credit card information and purchase the digital good. After entering their credit card information, the buyer receives access to the piece of digital content. The general idea behind Gumroad is extremely clever, since the sale of digital goods can be cumbersome and frustrating at times.
After an initial of Gumroad, I found the product to live up to all its expectations. When users first enter the Gumroad website, they are prompted to sign up for Gumroad with either Twitter or Facebook. After signing up for Gumroad, users are taken to a simple page, where users can upload a file, give it a title, and set a price.
After completing all three of these steps, users are taken to a page where they can add a longer description of the digital good for purchase. This page also has social integration to share the link with friends through Twitter, Facebook, and email. Gumroad also give users access to simple statistics about the link they created, such as number of views, purchases, and amount of money generated in sales. On the page created by the link, there is a title, description, and a simple credit card payment tool. After buyers enter their payment information, they unlock the access to the digital good on the page.
My initial impression of Gumroad has been extremely positive. The site is as simple and gorgeous as billed. I believe that Gumroad achieves the goal of making the sale digital content dead simple. In my day-to-day life, I rarely sell any of the content that I create, but I can definitely see uses of Gumroad for writers, musicians, and artists. In conclusion, Gumroad is another example of the a great product created by a young entrepreneur.